#Responsive #SearchAds let you create an ad that adapts to show more text—and more relevant messages—to your customers. Enter multiple headlines and descriptions when creating a responsive search ad, and over time, #GoogleAds will automatically test different combinations and learn which combinations perform best.
Responsive search ads are different than expanded text ads in two ways:
1. More space. Responsive search ads can show up to three headlines instead of two, and up to two 90-character description fields (instead of one 80-character description field).
2. More flexibility. You can provide up to 15 headlines and 4 descriptions for a single responsive search ad, and Google Ads will automatically show different combinations depending on the search query.
All other fields are the same for responsive search ads as they are for expanded text ads.